LEO research recruitment platform

A secure platform that helps medical researchers recruit, manage, and compensate reliable study participants while improving participant experience and study completion.

overview

A secure medical research recruitment platform designed to reduce participant no-shows and incomplete studies by giving researchers better oversight and participants a clear, trustworthy way to apply, schedule, and receive compensation.

Role: Founding Designer
Timeline: 9 months
Tools: Figma (Design + Make), Notion, ChatGPT

problem

Medical research recruiters struggle to find reliable participants. High no-show and partial-completion rates lead to wasted budgets, delayed studies, and poor data quality.

At the same time, participants face friction when applying to studies, managing appointments, understanding compensation, and trusting platforms with sensitive medical data.

goals

Increase study completion and participant reliability
Reduce compensation loss from incomplete participation
Build participant trust through transparent, privacy-aware workflows

research & insights

Methods:

Interviews with medical researchers and recruiters
Competitive analysis (e.g., Sanguine, ClinicalTrials.gov)
Pilot usability testing with Oxford University and NYU researchers

Key Insights:

No-shows and partial participation are the primary cost drivers
Recruiters lack tools to track and incentivize completion
Trust and clarity are critical for participant engagement
HIPAA compliance is a core design constraint, not a feature

design strategy

Mobile-first experience for study participants
Desktop-first tools for recruiters managing studies
Clear separation of responsibilities across roles

Constraints:

Small team (1 designer, 1 engineer, 1 PM)
Limited resources across mobile and desktop surfaces
Complex, multi-role workflows
Strict regulatory and privacy requirements

process

Aligned early with stakeholders on constraints, priorities, and success criteria.

Defined two primary user journeys:

Participant: discover → apply → attend → get compensated
Recruiter: create study → review participants → track completion → compensate

Iterated designs through regular reviews and usability testing with medical researchers, using feedback to simplify workflows and surface trust signals.

solution

Delivered a centralized platform that enables recruiters to manage studies, participants, and compensation while ensuring HIPAA-compliant handling of sensitive data.

For participants, the experience focuses on clarity, scheduling confidence, and transparent compensation within a secure environment.

outcome

Improved visibility into participant completion
Reduced risk of wasted compensation
Increased trust through explicit consent and privacy workflows